12th & Midtown News
| 12th & Midtown |
| Pricing: | Unknown |
| Neighborhood: | Midtown Atlanta |
| Occupancy: | Phase I: Fall of 2008 Phase II&III: Unknown |
| Dev. Started: | Phase I: Fall of 2006 Phase II: 2007 Phase III: Unknown |
| No. Bedrooms: | Phase I: one, two, three |
| Sq. Footage: | Unknown |
| Website: |
Not Yet Available |

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Spanning three city blocks, 12th & Midtown is a 2.5-million-square-foot mixed-use development featuring Class A office towers, luxury hotels, premium residences and flagship retail. 12th & Midtown consists of three phases:
phase I: 1010 Midtown, a 35-story high-rise will offer 443 residences and up to 50,000
phase II: office tower, flagship retail space and a 400-room luxury hotel topped with 100 signature residences
phase III: will offer class A office space, flagship retail and a boutique, five-star hotel topped with a select number of luxury residences.
First Phase of Massive Midtown Atlanta Mixed-use Development Nearing Completion
ATLANTA (April 3, 2008)—The 1010 Midtown development team will celebrate a significant construction milestone on April 4, 2008 by placing the tower’s last beam. This 35-story Midtown Atlanta high-rise features 443 premium residences and 50,000 square feet of retail and dining space. Homeowners will begin moving in this Fall.
The team’s commitment and vision to set a new standard for mixed-use development in Midtown has given way to this premier project. Architecture firm Rule Joy Trammell + Rubio designed 1010 Midtown to accentuate the natural curve in Peachtree Street creating an elegant high-rise with breathtaking panoramic views. The tower’s commanding presence on Peachtree has helped to establish 1010 Midtown as one of Atlanta’s premiere addresses.
“We are very pleased with the pace of construction that Brasfield & Gorrie has achieved,” said Steve Baile, senior vice president, Daniel Corp. “This has been a first-class project from day one.”
1010 Midtown’s upscale design and central location attracts buyers—from young professionals to empty nesters. One-, two-, and three-bedroom floor plans with stunning views will feature 10-foot ceilings, hardwood floors, stainless steel appliances, stone baths and large balconies. Residents will also enjoy resort-inspired amenities, including a state-of-the-art fitness center, clubroom, swimming pool, and private deck-top plaza with panoramic views of the downtown skyline. The wide variety of floorplans with prices ranging from the $200s to over $1 million has helped to ensure that there is an option for everyone.
“Homebuyers are attracted to the convenient, sophisticated lifestyle 1010 Midtown provides,” said Jason Winburn, vice president of sales and marketing, Daniel Corp. “As such, we have received an enthusiastic response by homebuyers.”
1010 Midtown homeowners will enjoy a private reception later this month during which they can visit their new home and mingle with future neighbors at a nearby Midtown restaurant—one of over 40 that are within walking distance from the high-rise.
Continue Reading April 4th, 2008
12th & MIDTOWN TAKES GIANT STEP FORWARD
Momentum Continues as Phase Two Details are Unveiled
ATLANTA (Sept. 14) — The 12th & Midtown development team, which includes Daniel Corporation, Selig Enterprises and MetLife, today announces that Loews Hotels will join the second phase of this landmark Midtown Atlanta mixed-use development. Today’s announcement further illustrates the momentum of this $2 billion project, which is the largest contributor to the Midtown Mile.
Construction for the second phase of the development, located at 1075 Peachtree Street, is underway. This phase is a $500-million development that will showcase a 725,000-square-foot Class A office tower, more than 60,000 square feet of flagship retail space, the new 414-room Loews Atlanta Hotel and 60 luxury residences.
Continue Reading September 23rd, 2007
Sales Team includes Morris & Raper and new VP of Sales and Marketing
ATLANTA (August 20, 2007) – Daniel Corporation, Selig Enterprises, Inc. and the Canyon-Johnson Urban Fund (CJUF) today announce that Morris & Raper will manage the residential sales for 1010 Midtown – the first phase of the more than 3-million-square-foot 12th & Midtown mixed-use development. Additionally, Daniel Corp. announces the hiring of Jason Winburn as vice president of residential sales and marketing for the development.
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The 1010 Midtown Sales Gallery, located at the corner of 12th Street and Crescent Avenue, will open to the public September 21, 2007. The gallery has been designed to accentuate the “Life on the curve” brand theme and is uniquely positioned to provide dramatic views of the tower under construction.
*Renderings Courtesy of Rule Joy Trammell + Rubio, Architects
Continue Reading August 20th, 2007
Daniel Corp., the developer of 12th & Midtown, strengthens its Atlanta presence with a new hire and office expansion. Doug Guedry, who brings more than 20 years of experience leasing office space in Atlanta, is now Daniel Corp.’s vice president of leasing. 12th & Midtown — a 2.5 million square foot mixed-use development — will feature more than 1.2 million square feet of Class A office space.
Daniel Corp.’s new Atlanta office space, located on Peachtree Street, is 4,500 square feet larger than the previous space. The new location features panoramic views of the three phases of 12th & Midtown, engaging masterplan videos, scaled-models of the project and more. For more information on 12th & Midtown, visit www.12thandmidtown.com.
Continue Reading May 29th, 2007
ATLANTA (April 9, 2007) — Daniel Corporation and Selig Enterprises announced today the creation of a real estate joint venture with MetLife to pursue the development of the second phase of 12th & Midtown in Atlanta. The development team plans to bring an elevated urban experience to Midtown Atlanta that is comparable to Chicago’s Magnificent Mile and New York City’s Madison Avenue.
Spanning three city blocks, 12th & Midtown contemplates a 2.5-million-square-foot mixed-use development featuring more than 1.2 million square feet of Class A office space, over 500 hotel rooms, more than 600 residences and more than 150,000 square feet of flagship retail space.
Continue Reading April 10th, 2007
ATLANTA (November 10, 2006) - Daniel Corporation, Selig Enterprises and the Canyon-Johnson Urban Fund (CJUF) today announce plans for 12th & Midtown. Spanning three city blocks, 12th & Midtown is a 2.5-million-square-foot mixed-use development featuring Class A office towers, luxury hotels, premium residences and flagship retail. With this development, the team becomes the largest single contributor to Atlanta’s Midtown Mile.
“We, along with Midtown Alliance, envision that Atlanta’s Midtown Mile will be comparable to Chicago’s Magnificent Mile and New York City’s Madison Avenue with several major retailers finally enjoying an Atlanta presence. We are proud to be a major contributor to this important endeavor.? - Scott Selig, Vice President of Selig Enterprises
Continue Reading November 15th, 2006
ATLANTA (August 4, 2006) — Daniel Corporation, Selig Enterprises, Inc. and the Canyon-Johnson Urban Fund (CJUF) have announced development plans for 1010 Midtown, a 35-story, 630,000-square-foot mixed-use development featuring 443 high-rise condominiums and 38,000 square feet of retail and dining space. The two-acre site is located on Peachtree Street between 11th and 12th streets. Construction for 1010 Midtown is slated to begin August 2006 with the first homes available in the fall of 2008 and retail opening in early 2009.
This is the development team’s second venture in Atlanta. Previously, the partners created the highly successful The Plaza Midtown mixed-use development, consisting of two towers with 418 condominiums atop approximately 70,000 square feet of ground floor retail anchored by a 33,000-square-foot Publix.
Continue Reading November 7th, 2006